Badoit Express .... Unsheathing Bubbles !
Badoit, which is intimaly linked to the French culinary heritage, had the idea to offer a unique experience to SNCF clients in the occasion of the gastronomy celebration.
Source: Published by Badoit, Youtube (2012, October 5th)
Friday, September 21st, 2012, Badoit teamed with Thierry Marx in order to transform ephemerally the RER C into a gastronomic restaurant. The Badoit Express served a gourmet menu that was prepared by the Chef Marx and was accompagnied by the water Badoit. They wanted to make this surprise one of the craziest moment with a character of joy to the SNCF's clients. It was in this spirit that the animation, punctuating with bubbles in the line C of the RER, that Badoit provided travelers fun and innovation by offering a cultural and festive event and carried an unforgettable journey. This campaign has pinned a label on the bottle even more SPARKLING !
