We decided to discuss about sparkling waters on this blog because everyone one of us in our team likes to have some sparkling water once in a while. Though it can be for different purposes, sparkling water seems to be a funny alternative to the ordinary taste of still water... So, are you willing to explore the secrets of the sparkling water industry with us ?
Before going into further comparison between the 2 most important French sparkling waters, Badoit & Perrier, we will first have a look at the actual bottled water market in France and try to explain who the leaders are what the tendencies are.
To illustrate our ideas, we will explain the different trends and strategies both companies have used for the past decades, providing you detailed information, as well as pictures and visual support (commercials).
Before going into further comparison between the 2 most important French sparkling waters, Badoit & Perrier, we will first have a look at the actual bottled water market in France and try to explain who the leaders are what the tendencies are.
To illustrate our ideas, we will explain the different trends and strategies both companies have used for the past decades, providing you detailed information, as well as pictures and visual support (commercials).
